Be The Change: Three Meals a Day! (New PSA)

I hope you had a Happy Earth Day yesterday!

I am excited to announce the launch of our fun 40 second PSA: Be the Change: Three Meals a Day!

To watch the video, please visit:

Here is the direct link to the video:

This delightful animation was produced by Sarah Gulick for the Center for Environmental Filmmaking through a donation by Sheila and Bill Wasserman. Sarah is a Center for Environmental Filmmaking Scholar, a recipient of the first Mavis and Sidney John Palmer Scholarship, and a film Fellow at the National Park Service.

I know you’ve swapped your light bulbs, recycle everything, and carry reusable bags and water bottles, but how else can you make a difference? Eating green is one of the biggest ways we can be part of the solution. A plant-based diet is better for you, better for the animals, and better for the planet.

The animation is a good vibes way to launch positive conversations about the interconnectedness of our own diets and global environmental challenges. The PSA has already received rave reviews by high school students as being ‘really cute’ and ‘adorable’; qualities we are hoping will encourage sharing and dialogue. I advocate the use of humor for conservation messaging, and this is an excellent example!

The animation is inspired by the Ghandi quote “Be the change you wish to see in the world.” As conservationists we are well aware of the challenges, but three meals a day we have an opportunity to make a difference and create positive change for our environment.

Please feel free to link, embed, or share the animation in any way. If you are interested in showing the video offline, please let us know and we can get you a HD version for download. We also welcome any ideas for collaboration or distribution, and please feel free to send any relevant links we can add to the youtube description.

I hope this PSA inspires you to give some thought to your own diet. It’s not just about the polar bears or the turtles; it’s about our own future and the future of our grandchildren.